i know people call this law obama care, and that's okay. because i do care. i do. >> and this was president obama on thursday. >> my advice to everybody is, the website's not working, go to healthcare.gov, take a look for yourself, in your state, what's available to you. there is no reason why you should not have health insurance. >> see, i wasn't exaggerating. every day he's hustling. over the next three weeks, if you go a day without hearing from president obama on obama care, you can be sure it's because he's passed the mic to democratic members of congress, the democratic national committee, democratic congressional campaign committees, or advocacy organizations to help him deliver his message. and if you miss the message on television, the white house has promised that you'll find it on facebook, twitter, and even in your inbox. after an early fumble with the rollout, this is president obama on offense. driving hard to penetrate the gop defensive line. and he is playing to win. joining me now is ari melber, co-host of msnbc's "the cycle" and corresponden